Sunday, February 27, 2011

Wheelchair Basketball this weekend

We just got back from watching a wheelchair basketball game in the city (my brother plays on the Philly Stars team) and it was a good time as always.

Many visitors of the Please Touch Museum probably know nothing about the little gym next door where all is left on the court in the spirit of competition, and a good time is had by all who play & attend.  The game of Wheelchair Basketball is played a lot like normal basketball except the rules are augmented to account for the wheelchairs.  You would not believe until you try how hard it is to shoot on a ten foot rim while sitting down, but these guys do a great job and work really hard to better their games.

If you ever get a chance, and hopefully one day you will, you should definitely take in a game or two of a wheelchair basketball tournament as they are some of the funnest games you will watch.  If anyone has any photos to share from the games Carousel House Wheelchair Basketball Tournament this weekend, please post a link to them in the comments!

Thinking ahead: what to look forward to in this weeks post.

In the spirit of since I wrote it down it will definitely happen, I am writing a post on what to look forward to this week.  So here it goes, a rundown of the three posts you can expect this week.

Monday: Highlighting basketball resins

Wednesday:  New Hockey products

Friday:  TGIF wrapup of the week, customer highlight, Lansdale & Sellersville updates

Teaching those to achieve or how to strive for recognition.

As I was filling the coffee maker with water moments ago, I was thinking to myself what it means to strive for excellence.  Bux-Mont Awards recognizes achievements.  Its one of the main things we do, in addition to brand recognition and engraving signage (another type of recognition) and we take pride in doing it well.

When you look at it though, it's hard to answer the question why do people strive to achieve?  What is it inside those type a personalities that tend to work for satisfaction and achieve to be recognized?  Some companies are good at recognizing achievements, they usually have a few great managers who know what it means to praise someone for the work they do, even the most menial of tasks.  As they say someones gotta do it.

But what happened to those that go above and beyond because they take pride in what they do and they want to be recognized for and associated with a superior work ethic and an overall willingness to press on and achieve.

These people walls are filled with plaques and certificates of achievement, and their numbers in organizations often times are indicative of that businesses success (or lack thereof).

The Phillies Roy Halladay and when he was recognized by the club and gave Carlos Ruiz, his catcher, that custom ring, I couldn't help but think, they understand how valuable that is.  They get it.

So I am very much looking for some answers to the question how do you make someone strive to achieve in the comments, so please leave your thoughts.  I am thinking its got something to do with the environment they grew up in, but lets start a conversation.

Tuesday, February 22, 2011

Seven Steps to a successful promotional campaign

Successful promotion campaigns don't happen by chance. To realize goals, promotional products programs must be carefully planned, taking into consideration the audience, budget and, of course, the ultimate result to be gained.

Ready to plan your next promotion? Use the consultant search engine to locate a PPAI member consultant in your area. You and your consultant will discuss these seven important elements to help you plan the best promotion for reaching your objective:

1. Define a specific objective.
Whether the goal is to increase traffic at a tradeshow exhibit or to boost sales with current clients, the first step in any campaign is to clarify the purpose of the program.

2. Determine a workable distribution plan to a targeted audience.
Distribution of a promotional product is as important as the item itself. Research shows that a carefully executed distribution plan significantly increases the effectiveness of promotional products. For example, a pre-show mailing to a select audience delivers more tradeshow traffic and qualified leads than simply distributing items to passersby at the show.

3. Create a central theme.
Linking a recognizable logo and color to all aspects of a campaign, from promotional products to sales sheets to product packaging, helps create an instantly recognizable image.

4. Develop a message to support the theme.
Supporting a campaign's theme with a message helps to solidify a company's name, service or products in the target audience's mind. For instance, to promote its services to small businesses, a bank created the theme "Are you tired of being treated like a small fish?" and sent fish-related products to its prospects along with promotional literature.

5. Select a promotional product that bears a natural relationship to your profession or communications theme.
A good example is a company that developed a magic motif for its conference at Disney World. Attendees received magic-related products to tie in with the theme "Experience the magic at Disney®."

6. Don't pick an item based solely on uniqueness, price or perceived value.
Don't fall prey to the latest trends or fads. The most effective promotional products are used in a cohesive, well-planned campaign.

7. Use a qualified promotional products consultant.
A good promotional products consultant will help you answer all of these questions as well as offer a variety of value-added services, including unique product ideas, creative distribution solutions and insight on the different imprinting methods just to name a few. PPAI consultants have met the highest qualification standards in the industry and display "The Mark of a Professional." A MAS (Master Advertising Specialist) or CAS (Certified Advertising Specialist) designation after a consultant's name means he or she has earned one of the industry's only official certifications.

(exert taken from PPAI.org)

Monday, February 21, 2011

Always learning

While some were consolidating to maintain their bottom lines and stay afloat in the recent tumultuous economic conditions we tried investing.  And while we didn't have much money to invest, our bank (with the gracious help of the Small Business Administration), thought enough of our business and our goals to fund an acquisition of a retiring engravers business in Lansdale.

At the same time we are investing in knowledge.  We joined a promotional products trade association that enables us to receive discounts on many promotional products which is savings we are passing along to you.  They have webinars, online sales tools and much more available to those interested in using promotional products.

We also have our web promotional products search engine at www.promopros.com  and will be offering tips for creative uses of promotional products here on this blog.

Leave your creative uses for promotional products in the comments.

Monday, February 14, 2011

Youth Sports Trophies

As youth basketball season is in full swing, we are inviting potential customers to come into our showrooms in Sellersville or Lansdale to see what Bux-Mont Awards can offer for you.

Whether you are shopping for a team or a league, we have something to fit your budget.  Often times people leave commenting "wow, I never realized trophies such a good deal!"  Your kids will have a ball with trophies from Bux-Mont Awards

perfect participation basketball trophies, awards and more!

Saturday, February 12, 2011

Facebook page update

We recently updated to the new business page version facebook rolled out.  Please take a moment to visit the page (and like us if you haven't already!) and  leave your thoughts in the comments.

Bux-Mont Awards facebook page

Tuesday, February 8, 2011

Gerharts.com website down

There was a bit of a misstep on the web managers (ie me) part, and in transfering the gerharts.com domain over to the account which all our domains are hosted with, the old domain host shut off my access to the nameservers.  This caused users attempting to access gerharts.com to reach an error message.  We have now fixed the issue and everything is up and running as it should.

There is a temporary landing page at gerharts.com that directs you to the main Bux-Mont Awards page.  Please call with any questions or issues.  Thank you.

Dan